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Aurora Magazine Promoting excellence in advertising The Dawn Of Advertising (1947-2017) Home Most Read People Blogs 1 Blogs Speak Well… Listen Better Why social listening needs to be an integral part of your marketing strategy. Facebook Count Twitter Share 2 Magazine Making Life Better – One Campaign at a Time Syeda Faryal Ali presents her top five favourite healthcare ads... Facebook Count Twitter Share 3 People Meet Patient Zero: Syed Yahya Jafri When Covid-19 struck the first Pakistani. Facebook Count Twitter Share Latest The Professor & One Facebook Count Twitter Share You Just Got Sold! Facebook Count Twitter Share Dr Faisal Sultan, Special Assistant to the PM on Health Facebook Count Twitter Share Featured Stories Campaigns for January-February 2021 Campaign register Jan-Feb 2021 Facebook Count Twitter Share “Our warehousing facilities are the first and the only one of their kind in Pakistan” Mohammad Asim Qureshi, CEO, MAQ Builders and Developers on the establishment of the Elite Warehousing Systems Project (EWSP). Facebook Count Twitter Share Magazine Lighting up Pakistan’s Banking Sector Sadia Kamran on the launch of Roshan Digital Account. Facebook Count Twitter Share Magazine A Prescription for Branding Faraz Maqsood Hamidi's take on healthcare branding. Facebook Count Twitter Share People Bringing Medical Advertising to Pakistan Mahmood Parekh, Chief Executive, MCM Advertising, in profile. Facebook Count Twitter Share Magazine “We are against any kind of measurement” Qamar Abbas, Executive Director, PAS, speaks about the achievements of PAS and the new challenges facing the industry. Facebook Count Twitter Share Magazine Dr Creative Ali Rez on the increasing effectiveness of the communications industry in developing healthcare solutions. Facebook Count Twitter Share Magazine Hits and Misses and Further to Go In 25 years PAS has cleared many milestones; the challenge now is to tackle the thornier issues... Facebook Count Twitter Share Magazine Exposing Pakistani Advertising to Global Perspectives PAS trainings and workshops are bridging a much needed gap in the knowledge base of young marketers. Facebook Count Twitter Share Are You Part of Pakistan’s Growing App Culture? Help us track the use of apps in Pakistan across categories by filling in this short survey Facebook Count Twitter Share Editor's Picks Wrestling With the Digital Revolution in Pakistan Recalling fond memories of PAS and Pakistan causes Julian Saunders to ponder on how the digital revolution is turning out. Facebook Count Twitter Share Don’t Make Assumptions Patrick Collister recalls his experiences with PAS and of Pakistan. Facebook Count Twitter Share The PSL 6 Anthem – Groovy or Not? It was definitely groovy! Facebook Count Twitter Share When Beetles Turn Into Sausages Interesting products you may never have guessed are made by car manufacturers. Facebook Count Twitter Share Issue Mar-Apr 2020 Mar-Apr Issue May-Aug 2020 May-Aug Issue Sep-Oct 2020 Sep-Oct Home Recent Agencies People Marketing Creative Media Trends Blogs -- About Us For questions regarding subscription and timely delivery, please contact on the following numbers or visit (ISB) +92-51-220-2701-5 • Plot 12, Sector G-7/1 Mauve Area, Near Zero Point Islamabad, 44000 (KHI) +92-21-3561-3066/7 • Haroon House Dr. Ziauddin Ahmed Road Karachi, 74200 (LHR) +92-42-3575-8120-25 • 20-N, Gulberg II Lahore, 54660 Terms and Conditions • Privacy Policy...